The Entreprenuer In Focus

This innovative book is about identifying and releasing entrepreneurial potential. Using the idea of character themes, it defines the entrepreneur in terms of six key themes, and provides readers with the opportunity to assess themselves in these areas. This book also discusses how entrepreneurs develop, or are stifled, in society at large and within large organizations û the topic of entrepreneurship û and considers how successful entrepreneurs measure up against the six character themes identified. The authors enable readers to identify their talents so that they can be more creative, innovative and enterprising.